The COUPON template provides ‘display’ process to the application allowing a dynamic interaction among the customer related segment and generic or targeted offers.
The COUPON function provides for the printing mechanism of selected offers, including item or reference code, a Bar code in industry standard formats and a redemption value with the appropriate exclusions.


The template is composed of a number of elements.

  • The Application Object and User interface.
  • The customer who activates the process.
  • Key identifiers associating the customer with potential offer data, rewards, clubs and merchandise.
  • Transactional links allowing remote data retrieval and updates.
  • The display layer containing the generic or targeted offers associated with the customer
  • The print module providing the physical voucher or coupon associated with the accepted offer.