GUIDED SELLING is St. Clair Interactive’s application template for cross-classifying items with enhanced attributes and non-traditional relationships using data sets cross linked for merchandising purposes rather than for normal store operations.


GUIDED SELLING allows for re-classification of items with enhanced information and relationships with other items that may be in different departments (or sometimes at different locations / providers). “Theming” by color, design, purpose, etc. can also be implemented.

Measure & Experiment

Non-traditional groupings of items allow for more effective cross-merchandising. Since it’s virtual, you can experiment and measure sales lift across different groupings – and different strategies.

Sales Expertise

Use your best selling process to enhance customer learning and prompt decision making. Add an Associate interface to train and educate for product knowledge and sales skills.